Our AI reads the comment, matches the language, and writes a DM that references what the person actually said — not a generic template with their first name pasted in.
Comment: “Bro morning routine kya hai exactly? 5 min wala bata diya kya pehle?” — Template reply (ManyChat-style): “Hi Priya! Thanks for your comment. Here's the link: example.com” — ReplyAtlas AI reply: “Priya, 5-min morning routine ka link yahaan hai — Reel mein bola tha wahi: example.com. Try karke batao kaisa laga 🙂”
The AI reads the comment, picks up Hinglish, references the Reel, and lands a 200-character DM that doesn't feel like spam. Falls back to your written template if the model errors — no send is ever lost.
Pulls keywords, intent, and tone from the original comment. References the post or Reel by name when relevant. The DM mentions what they asked about — not “Hi {first_name}!”.
Comment in Hindi, get a Hindi DM. Hinglish in, Hinglish out. Tamil, Telugu, Marathi, Bengali, Kannada, Malayalam, Gujarati, Punjabi, and English all supported out of the box.
Growth includes 500 AI credits a month — one credit per AI reply — so a viral Reel or a comment flood can't blow your bill. Need more? Credit packs are available to top up any time.
If the model is slow, errors, or returns garbage, the send falls back to the written template you authored. No DM is ever dropped to a transient AI failure.
Our sentiment classifier routes negative comments to your /inbox for human reply instead. Combines with AI replies on the positive flow — never spam the angry customer.
Every send writes a DmLog row with the prompt, response, model, tokens, and USD cost. /analytics shows your spend in real time. /admin/ai-cost dashboards the trailing 30 days.
Free Starter plan, 1,000 DMs included, 60-second Instagram connect. Upgrade to Growth when you want this feature on.